King Willem-Alexander and Queen Máxima paid a state visit to Kenya with a broad delegation in March 2025. Part of this visit included a roundtable with leading Dutch companies operating in Kenya. Agrico, with its joint venture Agrico PSA, was a prominent participant.
Kenya is an important country in Africa for the Netherlands. Diplomatic ties have been ongoing for more than 60 years. The Netherlands is the largest European importer of goods from Kenya and the Netherlands is among the top five investors in the East African country.
King Willem-Alexander and Queen Máxima attended the business forum during their visit, which focused on the strong economic ties between the Netherlands and Kenya and allowed participants in the economic missions to meet each other and their Kenyan partners. The Royal Couple also participated in a roundtable with CEOs discussing the opportunities and challenges of doing business in Kenya. Agrico PSA was one of the prominent parties during this conversation.
Agrico has had an active presence in Kenya for 10 years. In 2015, the two organizations Migotiyo Plantations Ltd. and Agrico BV. decided to join forces. This resulted in the establishment of Agrico Potato Services Africa Ltd, or Agrico PSA. The goal of the co-operation is to grow throughout the potato chain by making local cultivation more efficient, improving the quality of the starting material and harvest and increasing food security in Kenya.
The King and Queen interacted with CEOs of large and medium-sized Dutch companies operating in Kenya during the roundtable discussion.
Agrico PSA
Agrico PSA imports high-quality basic material from the Netherlands every year. In Nakuru, Agrico PSA produces affordable and certified seed potatoes year-round for local farmers. This enables them to grow more than 90,000 tons of Kenyan consumption potatoes annually for the local market. These potatoes are sold to local chips and crisps producers, hotels, restaurants, retailers and traditional markets, ultimately reaching Kenyan consumers. In this way, small businesses in Kenya receive a major boost that enhances the standard of living of residents and their communities. The staff of Agrico PSA is also entirely Kenyan.
This makes the Agrico PSA joint venture a strong example of local-for-local enterprise. It is the kind of cooperation between governments and business that fits well with the foreign policy of the Dutch and Kenyan governments.
Photo 1: Kimoi Moi, director Agrico PSA, (with red tie) discussed the importance of Agrico to Kenyan farmers and local people during the roundtable discussion.
Photo 2: Foreign Trade and Development Cooperation Minister Reinette Klever and Abubakar Hassan Abubakar, the Principal Secretary State Department for Investment Promotion in Kenya.
Kenyan news also covered the state visit. Of the parties present at the roundtable discussion, only Agrico PSA made the news broadcast.